Tablet Computing in Commerce

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Florian Bertele -- Florian is the Founder of Uniqloud. He is a passionate Technologist with 7 years of experience in Payments, Ecommerce and Mobile technologies. Florian has worked at PayPal as a Product Manager on mobile payments and digital goods payments. Before that, he was a Manager with Accenture, advising clients on strategic IT matters. Florian holds an MBA from INSEAD and a MSc in Computer Science.
admin
Florian Bertele -- Florian is the Founder of Uniqloud. He is a passionate Technologist with 7 years of experience in Payments, Ecommerce and Mobile technologies. Florian has worked at PayPal as a Product Manager on mobile payments and digital goods payments. Before that, he was a Manager with Accenture, advising clients on strategic IT matters. Florian holds an MBA from INSEAD and a MSc in Computer Science.

SUMMARY

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SYNOPSIS

More than 100 million tablets have been sold since the first launch of the Apple Ipad. Tablet computers are a significant new device segment that disrupts consumer and shopping behaviour. This market overview looks at the detailed growth prospects of the tablet ecosystems, followed by an analysis of consumer behaviour with tablets. It closes with approaches on how merchants can integrate tablets in their online and mobile strategy.